G Y B A
GROW YOUR BUYING ACTION
What's this
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Free money issuing for customers who purchase goods and / or services, through the Security Token Offerings, of micro startups or companies.
Objective
The project aims to use the same motivational leverage of marketing that is used for cash back and / or coupons to build customer loyalty. Except that instead of "donating" a discount or a percentage of money on the total expense, they are "given" a micro share of the business or business unit. Thus generating interest on customer side to return more often to the merchant or company that provides services, so to increase its shareholdings.
How does it work
The company, after entering all the data, including small balance sheet and certificate of incorporation + business plan, joins GYBA.biz. From here on you will have a form (just like crowdfunding platforms for fundraising) to generate all the communication of the project by entering the objectives for which it asks its customers to become "shareholders" of their business or company branch.
Compared to the collection of money, this system allows you to REALLY retain the customer who will feel more and more involved and therefore buying goods from that business that guarantees him a return of "value", thus contributing to a greater turnover, true goal of an activity.
The value of the shares will be calculated with a parametric system equal to the pre-money valuation before a classic loan (private equity and / or financial bank).
Therefore, the customer does not take risks and the business does not necessarily have to ask for bank loans.
Outline of the solution to be developed, basic flow
COMPANY registers on the platform and prepares its contents
CUSTOMER registers on the platform by entering their personal data
CUSTOMER decides to support the company
CUSTOMER makes a purchase from the company
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SMART CONTRACT collects the customer's payments and calculates a micro-percentage of the company's equity proportionally
CUSTOMER can exit whenever he wants by converting his percentage of equity in our coin
